Craig Raucher- Business Strategy For Startups: Presents A Useful Model

Posted: November 22, 2016 in Business, Craig Raucher, Entrepreneurship, Leadership, Sales

craig-raucher-business-strategy-for-startups-presents-a-useful-modelThe prominent players in the sector of shipping and transportation employed Craig Raucher, in several capacities. In the spheres of operational and marketing management, the New York-based executive had stellar roles to play. In this context, it is worth noting that the veteran not only made his presence felt amongst the established companies but also helped many a startup venture develop their objectives. Craig Raucher– Business Strategy for Startups has an inspirational model to present.

The contribution of Raucher

With this model, he was responsible for giving a new lease of life to the Skynet Worldwide Express. During the initial years of its existence, the company had lots to learn from Raucher’s business model. Getting off to a start requires the right mindset and courage. But if you have these qualities, you can pull things off successfully. Planning is an important part of the process. After you have lined up a plan, you should see to its execution. For that, it is necessary to line up another action plan that helps in the process of execution.

Points to remember

You are setting up a venture. For that, you have to be well aware of the riskiness of the operation. Just as you focus on your gain, similarly, it is important to know the hazards associated with your work operation. Then, you should figure out the exact needs of the market. The product or the service that you are offering should be in a position to solve the problems of the customers. Setting objectives regarding sales and adopting an approach that is customer-friendly and flexible will lead you to the doors of success.


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